Collection: Prima

Prima, the established leader in flower embellishments, always offers the most exciting and innovative floral-themed products to the craft worldwide. Season after season, Prima introduces artisans and crafters to a huge collection of the best flower styles for scrapbook embellishments ever made. We use a wide variety of materials to create these floral masterpieces, from mulberry paper to luxury fabrics of all types. Our flowers are hand-made by skilled artisans, never by machine, in processes than ensure the finest quality and craftsmanship available.